G2 + Konnectify

Learn how to integrate and use G2 with Konnectify to automate review monitoring, product insights, vendor tracking, and content workflows across your tools.

What is G2?

G2 is a leading software marketplace and review platform where businesses and users share authentic feedback about software products and services. It provides product reviews, ratings, vendor profiles, category rankings, reports, and community discussions to help buyers make informed purchasing decisions.

Why integrate via Konnectify?

By integrating G2 with Konnectify, you can automatically monitor product reviews, track vendor information, retrieve product content, and sync insights with your CRM, marketing, analytics, or internal systems — without writing code.

Konnectify allows G2 data such as reviews, product details, discussions, videos, and downloadable assets to flow seamlessly into other applications, enabling automated alerts, reporting, and response workflows.

This ensures faster review monitoring, better brand reputation management, and centralized product intelligence across systems.

What You Can Do with G2 in Konnectify?

When G2 is connected to Konnectify, you can build powerful automations such as:

• Automatically monitor new product reviews and send alerts to Slack or Email
• Sync new reviews into CRM systems for customer success follow-up
• Store product reviews in Google Sheets or databases for reporting
• Track product category information and rankings
• Retrieve vendor details and sync them into internal systems
• Fetch product discussions and send insights to community or marketing teams
• Monitor product video reviews and content updates
• Retrieve downloadable assets like whitepapers and reports for content distribution
• Track Q and A activity for customer engagement monitoring

These automations help teams improve brand monitoring, respond quickly to feedback, and maintain updated product intelligence across platforms.

Konnectify uses the G2 API to securely interact with your G2 account and product data. The API allows external platforms to retrieve reviews, product information, vendor details, discussions, videos, media assets, and Q and A data programmatically.

• Retrieve product details
• Fetch customer reviews and snippets
• Access vendor and category information
• Retrieve product discussions
• Fetch downloadable product assets
• Retrieve product videos and video reviews
• Access screenshots and media content
• Retrieve Q and A questions

G2 API authentication typically requires API keys or access credentials provided by G2. These credentials are used when creating the connection in Konnectify.

• API access depends on your G2 subscription and permissions
• Product, vendor, and category retrieval requires valid unique IDs
• Some content endpoints may require specific access levels
• Rate limits may apply based on your G2 API plan
• Ensure you have proper API credentials before creating the connection

For detailed API references and request/response examples, refer to the official G2 API documentation.

Before creating the workflow, ensure you have:

• A valid G2 account
• G2 API credentials (API Key or access token)
• Required permissions to access product or vendor data
• Access to the Konnectify platform
• Permission to create/manage connections in Konnectify

Step 1: Connect G2 in Konnectify

1. Log in to Konnectify
2. Click New on the top-right corner and select Connections
3. Select G2
4. Enter:
   • Connection Name (e.g., my g2 connection – This name is for reference only and helps distinguish between multiple G2 connections within Konnectify)
   • API Key / Access Token
     Enter the API key or access credentials provided by G2 exactly as issued.
5. Click Create Connection

Step 2: Create a New Konnecter

1. Click New on the top-right corner and select Konnectors
2. Choose a trigger app (for example: G2, Webhook, Google Sheets, etc.)
3. Select the required trigger event (for example: New Review Added)
4. Choose the G2 connection you created and click Continue

Step 3: Add and Configure G2 Action

1. Click Action
2. Select G2
3. Choose an action (for example: Find Product Reviews)
4. Select the Connection and click Continue
5. Fill all mandatory fields such as:
   • Product ID
   • Vendor ID
   • Category ID
   • Question ID
   • Video ID
     (Depending on the selected action)

Step 4: Value Mapping and Workflow Testing

• Map dynamic fields from the trigger/action output
• Use static values only when required
• Run the workflow using sample data
• Verify the execution status and response from G2

Step 5: Activate Konnector

• Save the Konnector
• Turn the workflow ON
• Perform a real-time test from the trigger source
• Confirm that the data is reflected in the destination application

Automatically Notify Teams When a New Review Is Added

Trigger: New Review Added

Action: Send notification (Slack, Email, etc.)

Use case: Notify product, marketing, or customer success teams instantly when a new review is posted for your product on G2.

• Faster response to customer feedback
• Improved reputation management
• Better customer engagement

Store Product Reviews for Reporting

Trigger: New Review Added

Action: Create Row in Google Sheets / Database

Use case: Maintain a centralized repository of all product reviews for analytics and performance tracking.

• Real-time visibility into product sentiment
• Easier reporting and trend analysis
• No manual data entry

Track Product Discussions Automatically

Trigger: Scheduled workflow or Review event

Action: Find Product Discussions

Use case: Monitor new community discussions related to your product and share insights with internal teams.

• Improved competitive awareness
• Early identification of product concerns
• Better engagement strategy

Sync Vendor and Category Information

Trigger: Scheduled workflow

Action: Find Vendor or Find Category

Use case: Keep internal systems updated with the latest vendor or category details from G2.

• Centralized vendor intelligence
• Accurate product classification
• Consistent reporting structure

Monitor Product Media and Assets

Trigger: Scheduled workflow

Action: Find Product Video, Find Screenshot, or Find Product Downloads

Use case: Automatically retrieve new media assets or downloadable resources for marketing distribution.

• Streamlined content management
• Up-to-date marketing materials
• Improved brand visibility

Ready to automate your G2 workflows?

Connect G2 with 100+ apps in minutes. No code required.